Summary
Overview
Work History
Education
Skills
Timeline
Generic
Andrés Vergara

Andrés Vergara

BS Business Administration And Management / Transitioning From An Entrepreneurial Role To A Corporate Position

Summary

Self-motivated professional successful in seizing viable opportunities for expansion and innovation in business. Background in increasing profits, reducing costs and transforming customer service standards. Experienced in leading and supervising operational and sales teams.

Overview

11
11
years of professional experience
2
2
Languages

Work History

Founder / General Manager

We-Prospect
07.2019 - Current
  • Engaged with clients across diverse sectors, including biotechnology (Thermofisher Scientific), industrial automation (Rockwell Automation), and software development (Oracle Netsuite).
  • Drove the company's sales efforts, successfully onboarding over 80 new clients in three years through a deep understanding of market dynamics and strategic sales initiatives.
  • Cultivated and led high-performing teams in prospecting, lead research, and operational efficiencies, ensuring the seamless execution of sales and growth strategies.
  • Orchestrated a strategic growth blueprint, propelling monthly recurring revenue (MRR) from ground zero to significant figures by meticulous planning and execution.
  • Demonstrated adeptness in navigating funding landscapes, securing over USD 100,000 in government grants across two competitive funding opportunities, highlighting ability to forge strategic partnerships and capitalize on resources.

Sales Manager / General Manager

Publimail
07.2016 - 02.2021
  • Spearheaded the company's sales and customer development initiatives, covering CRM, Call Center management, B2B Loyalty Programs, and Direct Marketing Campaigns.
  • Instrumental in driving new business creation through the establishment of the Spin-Off We-Prospect venture, demonstrating entrepreneurial spirit and capability to seize emerging opportunities.
  • Led a successful sales team by providing motivational coaching and performance-based incentives.
  • Orchestrated a transformative business model shift to optimize operations and enhance profitability, leading to an annual profitability increase of over 18%.
  • Successfully streamlined operations through a significant organizational restructuring, reducing the framework from 50 to 6 employees to improve efficiency and adaptability to market dynamics.

Jr Brand Manager

Diageo
06.2015 - 07.2016
  • Spearheaded the development of comprehensive marketing strategies and brand development plans for the Super Premium, Rum, and Baileys categories, demonstrating expertise in crafting impactful marketing initiatives for specific product segments.
  • Led and coordinated cross-functional teams for the seamless execution of marketing plans, fostering collaboration and ensuring strategic objectives alignment.
  • Managed negotiations for sponsorships and oversaw an annual budget of USD 300,000, leveraging financial acumen to maximize ROI and support sustainable growth.
  • Conducted in-depth business intelligence and consumer insights analysis to inform strategic plan development, aligning with market trends and consumer preferences.

Assistant Brand Manager / Media & Data CRM Analyst

Pernod Ricard
06.2013 - 06.2015
  • Began career as an Assistant Brand Manager, overseeing prestigious brands like Chivas Regal and Ballantine's among other super premium labels, focusing on Advertising & Promotional (A&P) management, facilitating event sponsorships, and cultivating marketing agency relationships to deliver on brand marketing plans.
  • Promoted to Media and Data CRM Analyst, where I led the execution of digital initiatives and managed brand platforms to enhance brand visibility and engagement through digital channels.
  • Conducted media planning for the entire brand portfolio, strategically allocating resources to maximize reach and impact.
  • Took responsibility for the meticulous management and control of the brand portfolio budget, ensuring effective allocation of resources and budget optimization.

Education

Postgraduate Diploma - Innovation Management

Universidad De Chile
Santiago, Chile
05.2001 -

Postgraduate Diploma - Commercial Strategy

Pontificia Universidad Católica De Chile
Santiago, Chile
05.2001 -

Bachelor of Science - Business Administration And Management

Universidad Del Desarrollo
Santiago, Chile
05.2001 -

Skills

  • Customer Acquisition

    • undefined

    Timeline

    Founder / General Manager

    We-Prospect
    07.2019 - Current

    Sales Manager / General Manager

    Publimail
    07.2016 - 02.2021

    Jr Brand Manager

    Diageo
    06.2015 - 07.2016

    Assistant Brand Manager / Media & Data CRM Analyst

    Pernod Ricard
    06.2013 - 06.2015

    Postgraduate Diploma - Innovation Management

    Universidad De Chile
    05.2001 -

    Postgraduate Diploma - Commercial Strategy

    Pontificia Universidad Católica De Chile
    05.2001 -

    Bachelor of Science - Business Administration And Management

    Universidad Del Desarrollo
    05.2001 -

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    Andrés VergaraBS Business Administration And Management / Transitioning From An Entrepreneurial Role To A Corporate Position