Carlos Fuentes C.
Las Condes
Summary
Seasoned executive specializing in pharmaceutical strategy and business growth with a 23-year track record in navigating Latin American markets. Expertise in commercial strategy, marketing, and business development resulting in double-digit revenue growth. Skilled in orchestrating product launches, building high-performing teams, and making data-driven strategic decisions.
Overview
27
27
years of professional experience
1
1
Certification
Work History
Marketing Manager, Women’s Health Care
Abbott
01.2021 - 01.2025
- Led Abbott’s top business unit and strengthened the portfolio across the region.
- Developed growth strategies for Femoston and enhanced brand presence.
- Optimized commercial strategy to improve client retention.
- Business Unit Manager, Cardiometabolic & Gastroenterology | 2019 – 2021
Business Unit Manager, Cardiovascular
Abbott
01.2012 - 01.2019
- Managed licensing agreements for probiotics and launched Elvenir (Phentermine).
- Positioned BioGaia as a digestive health leader.
- Drove prescription growth through marketing and education initiatives.
Commercial Manager
Tecnofarma
01.2007 - 01.2012
- Built the unit from scratch and led sales force development.
- Executed pricing and access plans to boost profitability.
- Positioned the unit as a market leader in four years.
Marketing Manager
Tecnofarma
01.2003 - 01.2007
- Launched 20+ products and achieved rapid market penetration.
- Expanded market share and implemented innovative sales models.
- Led multicultural teams and drove sustained double-digit growth.
Product Manager
Tecnofarma
01.1998 - 01.2003
- Created and led the marketing department and entered new therapeutic areas.
- Positioned Lertus (Diclofenac) as the most prescribed brand in Chile.
- Managed launches of 15+ products and developed impactful campaigns.
Education
Bachelor’s - Business Administration
Universidad de las Américas
01.2007
Bachelor’s - Business Engineering
Universidad de Chile
01.1989
Skills
- Digital marketing
- Social media marketing
- Staff management
- Customer relationship management (CRM)
Certification
- Innovation – Universidad Adolfo Ibáñez | 2018
- Marketing Innovation – Pontificia Universidad Católica de Chile | 2019
- Digital Marketing – Universidad Adolfo Ibáñez | 2023
Languages
Spanish – Native
English – B2 (Upper Intermediate – CEFR)
Timeline
Marketing Manager, Women’s Health Care
Abbott
01.2021 - 01.2025
Business Unit Manager, Cardiovascular
Abbott
01.2012 - 01.2019
Commercial Manager
Tecnofarma
01.2007 - 01.2012
Marketing Manager
Tecnofarma
01.2003 - 01.2007
Product Manager
Tecnofarma
01.1998 - 01.2003
Bachelor’s - Business Engineering
Universidad de Chile
Bachelor’s - Business Administration
Universidad de las Américas
Similar Profiles
AMANDA WULFMANAMANDA WULFMAN
PRN Clinical at AbbottPRN Clinical at Abbott
CHANDY M. PIRELACHANDY M. PIRELA
Senior Project Manager at AbbottSenior Project Manager at Abbott
Craig McLeodCraig McLeod
Ambassador LVAD Patient Advocate at AbbottAmbassador LVAD Patient Advocate at Abbott
FABIAN OCHOA COLMENAREZFABIAN OCHOA COLMENAREZ
JEFE DE VENTAS at Dipromed sa-Medical DiviceJEFE DE VENTAS at Dipromed sa-Medical Divice
Danae Alegria ConradsDanae Alegria Conrads
Sales Ejecutive at Noble Corral S.A.Sales Ejecutive at Noble Corral S.A.